IMPACT OF PRICES OF TOMATO ON TOMATO PRODUCTION AND MARKETABILITY
ABSTRACT
The potential to increase the production of tomato is dependent on its marketability. Factor that determine the marketability of a product include eating habits, knowledge, resources and tomato consumers preference of tomato. This study examined the factors that determine the price of tomato in the market. Primary data were used in the study. The analytical technique employed includes the descriptive statistics, the regression, marketing margin and marketing efficiency. The primary data were collected with the use of well structure questionnaires from 120 respondents. The study revealed that 82.8% of the respondents are female from the sample survey, 95.7% are married and age ranges from 21-40 years and 41-60 years. Most of the respondents have no formal education and primary education with a corresponding percentage 30.2% and 36.2% respectively.
The household size ranges from between 1-10 with a percentage of 89.7. The study revealed also that there are variation in the price of tomato over time which was determined by the quantity purchased and amount purchased. The prices are at their highest peak in August and lowest in March. The study revealed that lack of good transportation; good storage facilities and high taxation from government affect the prices of tomato. The shelf life of four days and above e.t.c. when purchasing tomato, consumers prefer UTC variety because of long shell life and quality taste. The regression analysis also revealed that quantity purchased and amount purchased both measured in kilogram and naira respectively determined the variability of tomato price in the market.
CHAPTER ONE
1.1 Introduction
… This chapter will address the background information that motivated this study, the challenges that prompted it, its aim, and its objectives as a preface to subsequent sections of the study. Additional factors include the study's significance, scope, limitations, research questions and hypotheses, and the definition of technical terms.
CHAPTER TWO
2.0 Literature Review
2.1 Introduction
The review of relevant literature is the main topic of this chapter. A literature review covers theoretical and methodological contributions to a certain issue in addition to the state of knowledge at the time of writing. It provides information about the state of the art in relation to the subject you are writing about. It examines the body of work on the chosen subject. The literature evaluation in this study comprises the …
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