FROM DIFFUSION TO COMMUNITY PARTICIPATION; THE COMMUNICATION STRATEGIES OF THE NATIONAL MALARIA CONTROL PROGRAMME (NMCP)
ABSTRACT
This study examines the effectiveness of communication strategies deployed by the National Malaria Control Programme (NMCP) in fighting malaria in Nigeria. Over the years, these strategies have been more diffusion-based than participatory. Available documents indicate that the rate of success in the fight against malaria as championed by the agency has not been encouraging; leading to investigation of the reasons behind this lackluster performance. Communication was singled out as a major determinant of success for this project and this was investigated in Sokoto and Kano States, where qualitative processes were applied to assess the scope, depth and impact of the strategies employed through data analysis conducted on the documents of the agency and others relevant, in-depth interviews with four officials at state and local government offices of the NMCP and field interviews with 40 beneficiaries of the intervention in the two states.
The findings of the study revealed that communication strategies play a key role in planning development interventions, but that these communication strategies need to be very effective to succeed. At the NMCP, it became clear that primarily, the diffusion-based communication strategies employed by the NMCP have not been very successful. This is because they do not engage the beneficiaries of the programme, despite the desire of the beneficiaries to have such engagement. Other secondary findings include the revelation of an apparent lack of capacity in the area of communication by officials and a template of activities that is skewed more towards some aspects of the programme than others. As part of the recommendations of this study, the need for the inclusion of participatory approaches among the regime of strategies employed by the NMCP was canvassed in order to establish the needed dialogue with beneficiaries and add value to the overall performance of the Agency in fighting malaria in Nigeria.
CHAPTER ONE
1.0 Introduction
1.1 Background of the Study
After the second world war, developed countries came to the realization that the backwardness of the third world is a drag on their own development and they decided to initiate interventions in these countries with a view to bringing development to them. Interventions targeted the economic growth of these countries with the success of the developed countries as the model aspiration. Development was thought to be triggered by and was pursued through the diffusion of modern technologies, planned in the national capitals under the guidance and direction of experts. “Often, the people in the villages who are the ‘objects' of these plans would first learn that ‘development' was on the way when strangers from the city turned-up, frequently unannounced, to survey land or look at project sites” (Yoon, 1996: 37).
Building on the American scholar Daniel Lerner's influential 1958 study of communication and development in the Middle East and Wilbur Schramm's 1964 study on the role of media for national development, communication researchers assumed that the introduction of media and certain types of educational, political, and economic information into a social system could transform individuals and societies from traditional to modern.
The term ”ždevelopment communication? was first used in the Philippines in the 1970s by Professor Nora Quebral to “designate the processes for transmitting and communicating new knowledge related to rural environments” (Bessette, 2004: 14). It eventually came to cover all those seeking to help improve the living conditions of the disadvantaged people.
CHAPTER TWO
2.0 Literature Review
2.1 Introduction
The review of relevant literature is the main topic of this chapter. A literature review covers theoretical and methodological contributions to a certain issue in addition to the state of knowledge at the time of writing. It provides information about the state of the art in relation to the subject you are writing about. It examines the body of work on the chosen subject. The literature evaluation in this study comprises the …
Procedure for Downloading the PDF (Docx) Material
From Diffusion to Community Participation; the Communication Strategies of the National Malaria Control Programme (NMCP) can be downloaded by requesting the full set of materials at the project or seminar cost. The document will be sent via Microsoft Word (MS-Word) format via WhatsApp (e-mail) following payment confirmation.
| Seminar Material Cost ₦3,000 | Project Material Cost ₦5,000 |
Request Complete Material
 | Click here to request the Complete Material via WhatsApp including;
|
Disclaimer for Complete Material Utilization
The displayed research work titled "From Diffusion to Community Participation; the Communication Strategies of the National Malaria Control Programme (NMCP)" is stated as a research guideline towards accomplishing your assigned project / seminar research work. All the research materials on this website are ONLY for research purposes and should be used as a guideline in developing your research work. For no reason should you copy word for word as projectlist.com.ng will not be liable for any who copied the material. By ordering the complete research guideline, it signifies that you've accepted our terms of service.
Frequently Asked Questions (FAQ)
Is the topic “Local Government and Rural Development in Nigeria” recommended for Political Science Project?
Yes it is highly recommended — There is a profound paradox about the Peoples Democratic Party (PDP) in Nigeria. The party, which earned the respect and admiration of most Nigerians, in the period between 1999-2007 due to its politics and policies. This work based on direct study and use of secondary data examines the role of the PDP in governance in the period (1999-2007). The work revealed that the PDP government has grossly been disappointing in its performance in the management of the affairs of the Nigerian state. Thus between 1999-2007, Nigerians have suffered deep crisis of expectation as there had been serious erosion, impairment and debasement of the values of governance as reflected in macro economic instability, widespread corruption, deepening democratic crisis, human rights violations, …
Can the material for “The Construction of Electronic Display Board” be used as a guide for Electrical / Electronics Engineering (EE) Project?
Yes it can be used — Electronics display board system, is a system electronically designed and constructed, that is used to display different information to the view of the masses. The information to be displayed could be diagrams, symbols letters, colours, numbers, codes etc depending on what is needed at a particular places and time. The study was conducted to design and construct an electronic digital display board. In achieving this aim, the following specific objectives were laid out to design a system that will display “Great Nigerian students”, construct a system that will use the electronic digital display system constructed as a signpost for Federal Polytechnic, Nekede, design and realize the moving message display panel, and construct a system that will display a moveable coded …
Can this topic “The Assessment of the Effective use of the Teaching and Learning of Business Education in NOUN” be used for Business Education Project?
Yes it can be utilized for research — The research work is aimed at ascertaining the Effective Use of the Teaching and Learning of Business Education in National Open University of Nigeria (NOUN). In achieving this aim, the following objectives were laid out to examine the effect of the use of instructional materials in teaching on the academic achievement in business education, determine the factors affecting the performance of student in business education, determine the relationship between the use of instructional materials in teaching and students academic performance in business education, discuss on the effect of management decision on the availability of instructional materials for teaching and learning business education, and proffer solution to the above stated problems. Business education is an aspect of the total education, which …
Can the material for “The Effect of Trade and Finance on Economic Growth and Development in Nigeria” be used as a guide for Finance Project?
Yes it can be used — Several statistical approaches were implemented to carry out this research, in which Central Bank of Nigeria (CBN), Nigeria Institute of Economic Research (NISER), National Bureau of Statistics (NBS) were involved, information were adequately collected and analysed respectively. The purpose of the study is to evaluate the effect of trade and finance evaluates the effort of Nigerian economy on the on economic growth and development in Nigeria and its impacts on development. The findings however, showed that trade and finance has a direct impact on the economic growth and development in Nigeria. The philosophical and logical framework of this study is based on the”hypothesis that trade and finance plays veritable role in sustainable development- whether in the developed or growing economy. Both the …
Can this topic “The Effect of Cost Accounting Techniques on Performance of SMEs” be used for Entrepreneurship Project?
Yes it can be utilized for research — Cost accounting techniques is a task of collecting, analyzing, summarizing and evaluating various alternative courses of action. The study examines the effect of cost accounting techniques on performance of SMEs in selected SMEs firms in Port Harcourt. In achieving this aim, the following specific objectives were laid out to investigate the types of accounting records being kept and maintained by SMEs, evaluate factors hindering Cost accounting Techniques in SMEs in Port Harcourt and investigate the extent to which accounting information is being used in measuring financial performance by SMEs. The research design used in this report is descriptive design, utilizing questionnaire method to obtain information from the respondents for this project. A total of 250 (two hundred and fifty) respondents …
Can this topic “Problems and Achievement of Human Resources Management” be used for Business Administration and Management (BAM) Project?
Yes it can be utilized for research — Human resources management is a wide area of management full of controversies. It is one of the most delicate function as it deals with proper engagement of the human factor in the work place, his behavior, goals and aspiration. This research work is based in area concerning delegation, workers motivation, job design existence and proper understanding of informal groups within the organization. No man could be an island to himself, as man is a social being that interact, influence and is influenced by actions and decisions of other. Human resource management involves a good deader, conducive work environment and a good job to produce a motivated employee. A result oriented approach to employee relation require management skills in identifying problems, setting priorities …
Can the material for “Family Planning Methods in Rural Communities” be used as a guide for Sociology Project?
Yes it can be used — This study is uniformed and designed to unveil and reveal Family Planning Methods in Rural Communities of Enugu State with particular References to Aji In Igbo Eze North L.G.A. The researcher assessed the acceptance of the different methods of family planning in Aji. Examined the extent of awareness of the existence family planning methods by the peoples of Aji community. Evaluated the effect family planning on the well-being of the family in Aji. The study also examined the relationship between family planning and the well-being of the family. Data for the study was sourced from two main sources which include Primary and Secondary sources of data Collection. Primary data: questionnaires and oral interviews were used to collect information from the respondents. …
Can this topic “A Critical Review of the Impact of Good Accounting System in the Growth and Development of Insurance Industry” be used for Insurance Project?
Yes it can be utilized for research — This study survey critical review of the impact of good accounting system in the growth and development of insurance industry. Some problems facing accounting system includes, Good accounting system has not been adequately carried out in insurance, inadequate accounting management. In insurance industry causes fraud, financial statement mis-interpretation also causes a problem. Objective was on the problems of good accounting management. This study critically reviewed the problems of good accounting system in 1G1, leadway and NICON insurance companies. This study made affair contribution towards the understanding of the treatment of various items by insurance companies and their accounting department. Data was sources from primary and secondary data, the primary data used was questionnaire the and observation to the accounting staff of …
Is the topic “Design and Implementation of Diagnosis Prescription System for Breast and Prostate Cancer” recommended for Computer Science (CS) Project?
Yes it is highly recommended — Expert system for diagnosing of breast and prostate cancer is an automated system that will aid in diagnosis of both prostate and breast cancer in Federal Medical Center Owerri. Detecting diseases at early stage can be overcome and treated appropriately making use of this system. Identifying the treatment accurately depends on the method that is used in diagnosing the diseases. A Diagnosis system can help a great deal in identifying those diseases and describing methods of treatment to be carried out taking into account the user capability in order to deal and interact with expert system easily and clearly. This project work presents an expert system for diagnosis of breast and prostate cancer based on expert system techniques (EST). The methodology …
Can the material for “Obesity and It’s Implications Among Adults” be used as a guide for Public Health Project?
Yes it can be used — Obesity is a chronic disease that affects both developed and developing countries, and it affects both children and adults. The study was carried out to assess the Implications of Obesity among Adults residing at Urban and Rural Areas using Marraraba Metropolis Local Government Area of Taraba State as a case study. In achieving this aim, the following specific objectives were laid out to identify the health risk factors associated with overweight and obesity among adults and identify the factors that influence overweight and obesity among adults in the area under study. Investigation revealed that obesity is a health hazard and a detriment to one's well-being, as evidenced by increased morbidity and mortality. It plays an important role in the natural …